Attract, and Direct…DAD. Let’s break it down.To differentiate yourself is to make yourself . There are lots of ways to accomplish this goal, of course, some better than others.
Yes, you can be the loudest and craziest, but that’s not always your best bet. What you want is for your ideal customer to be absolutely unable to ignore you.
You become unignorable by elevating your game, by being exactly who you are in a way that’s unmistakably you and your brand.
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