7 basic tenets of building a scalable brand.Graphic design plays a critical role in brand development. Logos, color palettes and even font choices serve as immediate identifiers of your brand.
When , you don’t really have a brand image because no one knows you yet. You need to create visual identifiers that will grow with you and last the life of your business.First, don’t rush creating a logo yourself assuming you can change it later.
Work with a professional graphic designer at the planning stage of your business and consider all the possibilities for future growth.
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