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The Battle For Users: Communication Services Are Betting On Video

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The race for the attention of users doesn’t stop for a minute. Social networks, instant messengers, dating apps and other platforms are constantly competing with each other, adopting someone else’s experience, borrowing functionality, and so on.

As a result, there’s a kind of “transfusion” of users from one service to another. This is a completely normal process. Today we plan to look at how the dating industry and Internet communications have been changing in general in recent years, and what kind of borrowings have helped modern Internet sites attract an audience. “Trend” Functionality — The Key To Success? There’s a clear example — the Clubhouse app — which was a big hit at the beginning of 2020.

Basically it’s a social network on which all communication is carried out exclusively by voice. For many, it was a surprise that such a social network became so popular, but enterprising developers wasted no time and hastily began to add Clubhouse functionality to their sites.

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