Consider this: In less than 2 years, more than 80% of all consumer web traffic will be video. If there was a Mount Rushmore of content, video would occupy all four spots.
In response, most businesses are prioritizing video marketing, investing resources, and upping their video game. But, the question is, are businesses approaching video marketing correctly?
Picture this scenario: Your company, an eCommerce store, is about to launch a blitz email campaign leading up to Black Friday.
Read more on biteable.com