Simon Sinek liking parting emotions Simon Sinek

Your One Goal for 2021

purpose is primary. And when the philosophers, politicians, prophets, titans of industry, writers, scientists, musicians and even comedians agree on something, you can’t help but pay attention.Enough name dropping—what’s actually going on behind this principle?

Simon Sinek gives the best explanation I’ve heard for this phenomenon in his book Start with Why (you can also watch his on the subject).

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