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What is a Heatmap and How Can it Help my Business?

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e-commerce websites are most common nowadays.In this article, we will cover everything you need to know about heatmaps so that you can determine if you would like to use them for your business.Whenever you’re ready to develop your business even further with the help of modern technology, keep reading.A heatmap is a visual representation of data values depicted with color.

Heatmaps make it very easy to understand complex data at a glance.What we call now heatmaps started to come to fruition in the 19th century when it was used in a grayscale format to depict data patterns in tables and matrices.The term was trademarked when Cormac Kinney developed a visual-representation tool for real-time financial market data.

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