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Tobacco Companies Use Targeted Marketing to Entice Teens to Vape

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psychcentral.com

anxiety, curiosity, taste, peer pressure, easy access and even that vaping is easy to hide from parents and is perceived to be less harmful than cigarettes.Although e-cigarettes were initially hailed as a smoking cessation tool, Dow-Fleisner says when they take a closer look at who uses them, it’s clear teens do not use the products to quit smoking.“According to recent statistics, only 3% of Canadian youth in grades seven to 12 are current smokers — while 20% use e-cigarettes,” she says. “This suggests that upwards of 17% of e-cigarette users were originally non-smokers.

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