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The Day I Stopped Selling and Built a Business

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The advertising agency I’d joined was the most competitive and ambitious in London. Building business was hardwired into every one of us.

Competition with other internal teams was part of the process. Jumping to the top of the queue above other teams for the next new business prospect gave us more opportunities for winning new business.

We were trained to present, to sell, and sell again and again. And I was desperate to succeed.Failure could be challenging. Our creative teams could be fearsome to deal with.

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