Heather Wagner-Reed people career Parke Heather Wagner-Reed

Modern Mentorship Is Changing, But It’s Still About Relationships

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SUCCESS set out to understand how mentorship has changed and what that means for pursuing achievement today. Although the approach to mentorship may have evolved, it appears that some attributes remain timeless.

Heather Wagner Reed has never asked someone to be her mentor. She has also never had anyone formally ask her to be their mentor.

Yet like a legendary football coach, the founder of the public relations and marketing agency, Juice Consulting, has a “tree” of mentees that spans cities, generations and even industries.“Mentorship is how I’ve built my company,” says Wagner Reed, who has worked with restaurants, festivals and even Beyoncé.

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