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It’s Time To Abandon Girl Boss Culture

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According to a Harvard Business Review study, female workers “excelled” in “taking initiative, acting with resilience, practicing self-development, driving for results, and displaying high integrity and honesty.”Women were even perceived to be “more effective in 84% of the competencies” that Harvard Business Review usually measures in companies.Startups founded by women produce an average of $730,000 of revenue over five years, compared to $662,000 for companies with male founders.Female-run start-ups produce an average 77% return on investment, compared to 31% from men.So, if we know that women have a natural mind for business, why do we keep using the belittling term Girl Boss?

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