Google My Business (GMB) listings. Indeed, MOZ ranks GMB listing factors as the most important determinant of local pack rankings.The next three categories in order of decreasing importance are backlink quality/authority/anchor text, review quantity/freshness/diversity, and website keywords/domain authority, respectively.
For a local business wanting to rank at the top of searches, the areas on which to focus effort are clear.You have to follow 3 steps.
The first is by far the easiest: claim your business profile. Google can’t display a listing it doesn’t have. The second step takes a bit longer, and it is to complete every section of the profile thoroughly.GMB listings include NAP (business name, address, and phone number), website,.
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