I am a big fan of Spotify weekly suggestions. Somehow, a clever algorithm conveniently picks the best tunes out of its massive collection for my enjoyment.
Combined with a cup of freshly ground coffee, this is my Monday morning success recipe. The issue is that sometimes the app is insistent on adding songs that I dislike right off the bat only to find myself loving the same song a few days later.
A quickly found scientific explanation suggested an answer – the human brain enjoys familiarity. A trick that is known to radio DJs is to sandwich new style songs with old ones to prevent a drop off in listeners.
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