Bill Russell played for the Boston Celtics for 13 years. Remarkably, his teams won the NBA championship 11 of those 13 years.
He felt the key to their success was the development of their team ego. He said when the Celtics entered a building for practice or a game, they left their individual egos at the door.
However, what they brought into the building was their team ego. The Celtics knew they were a good team and their mindset towards an opponent was if you are to beat us, you had better bring a great game because we know we are!Great coaches constantly speak to the importance of the team, not the individual.Read more on addicted2success.com