cognitive dissonance.” As a social psychologist who has taught and conducted dissonance research for over 20 years, I see apparent dissonance processes unfolding in real life all the time.
And certainly, the popular press caught on to “dissonance” years ago.But lately, perhaps as another consequence of the pandemic, there seem to be even more popular press shout-outs to dissonance.
There are even entire articles devoted to applying cognitive dissonance theory to political happenings and, in particular, to the perplexing remarks by politicians about Covid-19 (Aronson and Tavris, 2020).What Is Cognitive Dissonance?Cognitive dissonance is a discomfort caused by inconsistency which most of us are then motivated to try to reduce.
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