Anyone who ever clipped out and mailed in a Publisher’s Clearinghouse magazine form or Columbia House Record Club application knows that subscriptions existed long before the Internet.
But the kits and crates we know now gained attention with the female-led launch of Birchbox in 2010, and then skyrocketed in popularity during the pandemic.
From meal kits like HelloFresh to learning crates like KiwiCo, subscription boxes continue to engage consumers, according to data published by eMarketer.1For adults and families with ADHD, getting meals and entertainment planned, shopped, and delivered sounds enticing for a number of reasons (most of them related to executive functions).
Read more on additudemag.com